Celebrating National Homeownership Month Welcome to Episode 8 of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this special episode, we celebrate National Homeownership Month by diving into the importance of homeownership and its role in creating stability and generational wealth. Chelsea Gardner shares insightful tips for…

Content Curation vs. Content Creation Welcome to Episode 7 of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this episode, Chelsea Gardner explores the intriguing world of content curation versus content creation. Discover the benefits and challenges of both strategies and gain insights into how to implement…

How to Incorporate Instagram Reels into Your Mortgage Marketing Strategy Welcome to another episode of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this episode, we dive into how Instagram Reels can transform your marketing strategy, help you connect with your audience, and significantly increase your reach—all…

The Power of Customer Testimonials and Reviews in the Mortgage Industry Welcome to Episode 5 of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this episode, we dive into how leveraging customer testimonials and reviews can dramatically enhance your business's credibility and attract more clients. Episode Highlights:…

Mastering AI, Video, and Podcasting with Special Guest Ginger Bell Welcome to a special episode of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ I’m thrilled to be joined by the incredible Ginger Bell from Edumarketing for a deep dive into the future of digital marketing for mortgage…

Master Your Branding on Social Media as a Mortgage Professional Welcome to Episode 3 of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this episode, we dive into branding for mortgage professionals on social media and how it can significantly impact your business. Episode Highlights: 🌟 The…

Crafting Your 2024 Content Strategy as a Mortgage Professional Welcome to this episode of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this episode, we dive into the essentials of creating a powerful and effective content strategy for 2024. Learn how to connect with your audience, differentiate…

The Importance of Social Media in the Mortgage Industry Welcome to the inaugural episode of Align Your Marketing (previously The Simplified Social Marketing Podcast)! 🎙️ In this first episode, we explore why social media is a game-changing tool for mortgage professionals. You’ll learn actionable strategies to build a strong online…

A Week of Reel Hooks Perfect for Loan Officers! 🎥 ✨ Monday: "The #1 Thing You Didn’t Know About [Your Topic/Niche]" 🔥 Tuesday: "Stop Doing This If You Want [Desired Outcome]!" 🎯 Wednesday: "Here’s Why [Common Myth in Your Niche] Is Holding You Back…" 🚀 Thursday: "This 30-Second Trick Will…

Join Chelsea Gardner, host of The Simplified Social Marketing Podcast, as she dives into Episode 22, “Preparing for the Holidays - Don't Slow Down Your Social Media Marketing Efforts!” In this holiday-themed episode, Chelsea explores the key strategies to keep your social media presence strong, even when the holiday season…

In this episode of The Simplified Social Marketing Podcast, your host, Chelsea Gardner, dives into the key strategies for becoming known as an expert in your niche. Whether you're a loan officer, real estate professional, or small business owner, establishing yourself as a go-to authority is essential for building trust…

In this solo episode of The Simplified Social Marketing Podcast, host Chelsea Gardner delves into a topic that many face—content burnout. Are you feeling overwhelmed trying to keep up with your social media content? Chelsea shares her strategies for overcoming content fatigue, offering practical tips to reignite your creativity and…

In this solo episode of The Simplified Social Marketing Podcast, host Chelsea Gardner dives deep into the importance of reevaluating your business goals before heading into 2025. As the year comes to a close, Chelsea discusses why now is the perfect time to reflect on your progress, reset your targets,…

In this exciting episode of The Simplified Social Marketing Podcast, host Chelsea Gardner dives deep into the transformative power of Artificial Intelligence (AI) in personalizing marketing campaigns. Learn how AI is reshaping the way businesses interact with their audiences, from analyzing customer behaviors to crafting personalized content that hits the…

In this exciting episode of The Simplified Social Marketing Podcast, your host, Chelsea Gardner, dives deep into Canva, the ultimate design tool for marketers and business owners alike. Chelsea uncovers the top features of Canva that you should know about to elevate your social media game. Whether you’re a beginner…

In this episode of The Simplified Social Marketing Podcast, host Chelsea Gardner dives deep into the art of content repurposing. Discover how to take your existing content and extend its life across multiple platforms, maximizing your reach and engagement. Whether you're a seasoned marketer or just getting started, Chelsea shares…

In this exciting episode of The Simplified Social Marketing Podcast, host Chelsea Gardner dives deep into the world of scheduling tools and how they can truly revolutionize your business operations. With over a decade of marketing experience, Chelsea shares her expert insights on why integrating these tools into your daily…

Unlock the secrets to growing your Instagram presence with our latest webinar on How to Effectively Use Reels to Grow on Instagram! Whether you're a loan officer or a business owner, this session is packed with actionable tips and strategies to help you leverage Instagram Reels for maximum growth. Agenda…

In Episode 14 of The Simplified Social Marketing Podcast, host Chelsea Gardner delves into the power of polls and quizzes as a dynamic tool for boosting audience engagement. In this episode, you'll learn how to craft effective polls and quizzes that not only entertain but also provide valuable insights into…

In this episode of The Simplified Social Marketing Podcast, host Chelsea Gardner dives into the world of social media analytics. Chelsea breaks down how loan officers and real estate professionals can harness the power of data to refine their social media strategies. Discover actionable insights on tracking key metrics, understanding…

Day 2: Advanced Techniques Enhance designs with advanced tools. Maintain brand consistency with brand kits. Design a comprehensive project (flyer/presentation). Live demo, hands-on practice, and Q&A.